Meet Ruth - CPG strategic marketing consultant
Strategic Marketing Consultant (exUnilever)
Ruth Birley is a strategic marketing consultant with 20+ years' experience building, scaling, and transforming consumer brands across the UK and globally.
Her career spans major names including Unilever, BBC Worldwide, United Biscuits, and Tesco — where she led everything from global brand development and innovation pipelines to marketing transformation initiatives and consumer insight strategy.
Today, as the founder of Ask Ruth, she supports founders and teams with clarity on brand positioning, market strategy, and storytelling.
“I’m here for strategic input that’s excellent, insightful — and that will be used & useful“
100% of net proceeds from our time together will go to support the non-profit mission of 100 Allies.
- Strategy + Defining your Customer
- Startup & Growth
- CPG Industry Dynamics, Trends, and Networks
- Business Model Development + Financial Planning
- Business Marketing Capability Development
- Measuring Success
- Creative Problem Solving
- & much more!
